Pemasaran strategik mengupas pemasaran strategik, branding stategy, customer satisfaction, strategi kompetitif, hingga e-marketing Fandy Tjiptono text yoi Yogyakarta Andi 2017 ind
text
regular print
xxii, 568 halaman : ilustrasi, tabel ; 23 cm.
Fandy Tjiptono, Gregorius Chandra Bibliografi: halaman 551-566 Pemasaran 658.8 658.8 FAN p 978-979-29-6720-3 YOPDYOG 180307 20191113023404 INLIS000000000034455 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)