text Bandung Mandar Maju 1991 Cet. 1 ind xvi, 332 hlm ilus 21 cm Winardi Bibliografi : hlm. 329-332 Manajemen - Riset pemasaran 658.83 979-538-021-4 YOPDYOG(B) 20090227024313.0 YOGYA-02090000029160 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)