| Judul | Pemasaran strategik : mengupas pemasaran strategik, branding stategy, customer satisfaction, strategi kompetitif, hingga e-marketing / Fandy Tjiptono, Gregorius Chandra |
| Pengarang | Fandy Tjiptono Gregorius Chandra |
| Penerbitan | Yogyakarta : Andi, 2017 |
| Deskripsi Fisik | xxii, 568 halaman :ilustrasi, tabel ;23 cm. |
| ISBN | 978-979-29-6720-3 |
| Subjek | Pemasaran |
| Catatan | Bibliografi: halaman 551-566 |
| Bahasa | Indonesia |
| Target Pembaca | Umum |
| No Barcode | No. Panggil | Akses | Lokasi | Ketersediaan |
|---|---|---|---|---|
| 00000652420 | CB-D.11 2017-1954 | Baca ditempat | DPAD DIY - R. Koleksi Deposit | Tersedia |
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| 001 | INLIS000000000034455 | ||
| 005 | 20191113023404 | ||
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